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International machine tool enterprises gathered in the domestic market to compete for market share
更新时间:2024-04-28 06:22:03  【打印此页】  
    As global economic growth slows, more and more companies are starting to focus on china. In the International Machine Tool Exhibition held in 2012, many international machine tool enterprises have said that China will be the next focus of the development of the market. Faced with a massive influx of foreign rivals, China's machine tool industry will be how to fight?
International machine tool enterprises focus on China
    At the opening of the Beijing New China International Exhibition of "the Eleventh China International Machine Tool Exhibition (cimes2012), more than 1300 exhibitors, many of them Mori Seiki, Haas Automation, Sumitomo heavy machinery, Yamazaki, industry-leading companies at home and abroad and many old industrial power industry association.
    Why so many industrial power and machine tool enterprises have focused on the Chinese market, an industry source, in 2008 the financial crisis caused a huge impact on the global economy, the machine industry also affected. However, China's volatility is not great. China has now become the largest market for export machine tools in many countries.
    Bavarian mechanical engineering industry representatives said, China Germany's largest machinery and equipment market. In 2011, Germany's exports to China's machinery and equipment amounted to 9 billion euros.
The domestic machine tool industry is not afraid of foreign enemies"
    NC machine tools is the basis of industrial, the influx of high-end machine tool, will promote the development of China's industrial, but at the same time, it will impact on the domestic machine tool companies? In this regard, China Machine Tool Corporation Business Department Vice Minister Xu Jin analysis said: "compared to the China Machine tool industry with foreign high-end machine is indeed a gap, but gap is not fatal." Xu Jin believes that the influx of high-end brand is not terrible, because there is competition, but more is a complementary process, the domestic machine tool companies will see their own shortcomings and improvements.
    In addition, the Chinese machine has advantages in terms of price. Therefore, Chinese machine tool exports mainly concentrated in Russia, India, Brazil and other countries, because these countries need more general machine tools to development of the basic industries.
New capacity on the international market
    Because of falling prices, a large number of new production capacity began on the international market. The first half of this year, the overall performance of the industry fell nearly 20%. International Mould and hardware plastic industry suppliers association secretary long Luo Baihui said CNC machine tool industry because of the cost of the price decline, the competitiveness in the international market trend stronger, coupled with the recent policy support, is expected to this year first half of the year ushered in the capacity of a new round of growth.
    With the recent ZOOMLION, Sany and other industry leading the acquisition of foreign companies, China's CNC machine tool industry in the bottom of present in integration, began to accelerate the pace of internationalization. From the China Investment Association data show, in the first half of the year, domestic CNC machine tool industry exports amounted to 3.825 billion yuan, an increase of 32.9%.
    After a round of rapid development period, China's CNC machine tool industry achieved significant progress of science and technology, especially some better market prospects of machine tool equipment, such as CNC cutting machine, CNC flame cutting machine, CNC plasma cutting machine, and so on, the machine tool equipment in intelligent technology reached the international level, cheap products has a sufficient international competitiveness. Luo Baihui believes that the impact of signal factors plus government steady growth is expected this year, the industry as a whole is still expected to achieve 12% growth, export growth in more than 30%
To export customer service service
    Xu Jin also talked about the inadequacy of the present China machine tool enterprise. "The main problem Chinese in customer service service on the export of machine tools. Machine tool exports all over the world, but is not in customer service service station." Xu Jin said that the machine was repaired with no fault, no difference. At the same time, your product's image and reputation will fall.
In contrast, foreign enterprises do a lot better in customer service. On behalf of the Spanish Association made it clear, to establish customer service service more in Chinese, make the best customer service service. It seems China machine tool industry transformation period but also to wait some time.